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{{News
|seo_title=Nintendo to Hike Prices
|seo_keywords=Nintendo
|image=Nintendologo.png
|tags=Nintendo
|date=2025-08-04T09:53:20.000Z
|sources={{NewsSource
|source=Games Industry
|url=https://www.gamesindustry.biz/switch-models-cost-up-to-15-more-following-nintendo-us-price-hike
|article=News/Nintendo to Hike Prices
}}
|author=Andura
|category=Business
|content=Nintendo has increased the prices of its Nintendo Switch consoles and accessories in the U.S., with consumers now facing up to a 33% hike on select items. The changes took effect on August 3, following a public notice from the company issued on August 1.

“Pricing for the original Nintendo Switch family of systems and products will change in the United States based on market conditions,” the company stated in its announcement. No specific price points were provided at the time, but updated listings have now revealed the full extent of the increases.

Significant Price Adjustments Across the Board

Switch consoles and several accessories have seen notable price increases:

Nintendo Switch: from $299.99 to $339.99 (up 13.3%)

Switch OLED: from $349.99 to $399.99 (up 14.3%)

Switch Lite: from $199.99 to $229.99 (up 15%)

Accessories have also been affected:

Nintendo Alarmo: from $99.99 to $109.99 (up 10%)

Switch JoyCons: from $79.99 to $89.99 (up 12.5%)

Amiibo figures have seen the sharpest increases, particularly in the premium and new product lines:

Standard Amiibo (e.g., Piranha Plant): from $15.99 to $19.99 (up 25%)

Premium Amiibo (e.g., Tears of the Kingdom): from $19.99 to $29.99

New Amiibos (e.g., Street Fighter 6): from $29.99 to $39.99 (up 33%)

Timing Raises Questions About Economic and Political Pressures

The pricing update closely follows [[Companies/Nintendo|Nintendo]]’s financial report for Q2 2025, in which it disclosed more than double its revenue compared to the same period last year. While Nintendo has not explicitly explained the reasoning behind the higher prices, it attributed the decision to “market conditions.”

The move appears to be connected to new U.S. tariffs on foreign-made goods announced by President Donald Trump on April 2, 2025. Nintendo, which had previously shifted production of its hardware from China to Vietnam in response to earlier tariffs, now faces fresh challenges after Vietnam was hit with a 46% tariff under the new policy.

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}}