Written by Dante Uzel on 24 April 2024 14:38
OverActive Media announced a new partnership with car manufacturer CUPRA. According to the deal CUPRA logo will be displayed upon MAD Lions KOI and Movistar KOI rosters jerseys.
Cupra S.A.U. is a Spanish automotive company headquartered near Barcelona, Spain, and part of the Volkswagen Group and is a subsidiary of Spanish SEAT. It evolved from SEAT's motorsport arm, Cupra Racing, and transitioned into a standalone brand in January 2018, having previously served as SEAT's performance division since 1996.
OverActive Media recently partnered with Blacklyte. The company left the OverWatch scene however brought back the Rogue team to compete in League of Legends.
The news were shared by OverActive Media's Nikko Krättli who stated "The world of esports and cars shares the challenge of always chasing the horizon in search of success. From this conviction, we will work together with a leading, global, and committed brand like CUPRA. Poised to reach new heights and make our mark."
Tags: OverActive Media
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