Karlstad
Embracer Group AB is a Swedish video game holding company based in Karlstad. Founded by Lars Wingefors on December 21, 2011, it operates through multiple subsidiaries that develop and publish a wide range of video games.
History Founding and Early Years The company was originally established as Nordic Games Licensing AB in 2011 by Lars Wingefors. Its initial focus was on acquiring and managing video game IPs. In 2013, the company acquired assets from the defunct THQ, including franchises such as Darksiders, Red Faction, and MX vs. ATV. This acquisition marked a significant expansion of the company's portfolio and influence in the gaming industry.
Rebranding and Expansion In 2016, Nordic Games Licensing AB rebranded itself as THQ Nordic AB to capitalize on the strong brand recognition associated with the THQ name. The company continued its aggressive expansion strategy through numerous acquisitions. By 2018, THQ Nordic had acquired Koch Media, the parent company of Deep Silver, adding notable franchises like Saints Row and Metro to its library.
In 2019, the holding company adopted the name Embracer Group AB to better represent its diverse range of subsidiaries and operations. This period also saw the acquisition of several other companies and studios, including Coffee Stain Holding, Saber Interactive, and Gearbox Entertainment.
Structure and Operations Embracer Group operates through a decentralized model, with each of its operating groups managing their own subsidiaries and development studios. This structure allows for a high degree of autonomy and flexibility within the group. The main operating groups include:
THQ Nordic: Known for reviving and developing classic THQ franchises. Koch Media/Deep Silver: Manages a variety of game development and publishing activities. Coffee Stain Holding: Focuses on unique and innovative games, such as Goat Simulator. Amplifier Game Invest: Invests in early-stage game developers. Saber Interactive: A versatile developer known for World War Z and other projects. DECA Games: Specializes in the live operations of existing games. Gearbox Entertainment: Renowned for the Borderlands series. Easybrain: Focuses on mobile games and puzzles.
Subsidiaries and Notable Acquisitions Embracer Group's notable subsidiaries include THQ Nordic, Koch Media/Deep Silver, Saber Interactive, and Gearbox Entertainment. Some of its key acquisitions have been the THQ assets, Koch Media, Coffee Stain Holding, Saber Interactive, and Gearbox Entertainment.
Current employees
| Name | Position | Join Date |
|---|---|---|
| Lars Wingefors | Co-founder & CEO | 2011 |
News
- 2024-06-21 Embracer Group Pays Back $300m
- 2024-04-26 April 2024 Investment Recap in Esports and Gaming
- 2024-04-23 Embracer Group to Divide into 3 Companies
- 2024-03-28 Take-Two Acquires Gearbox
- 2024-03-15 Saber Interactive Sold for $247m
- 2023-12-19 Embracer Group to Reduce Debt
Gallery
Asmodee Headquarters in Guyancourt, France
