OverActive Media Signs Agreement with Riot Games

Business
14 November 2024 21:22
OverActive Media has announced a long-term partnership with Riot Games, ensuring its continued participation in the League of Legends EMEA Championship (LEC). OverActive, which was awarded an LEC franchise in 2018, will continue to be in the League.
According to release, OverActive's expects a stronger market presence and opens new revenue streams, including expanded sponsorships, merchandise sales, in-game purchases, and media rights.
As part of the agreement, OverActive will also see a $2 million reduction in franchise fees due in 2025, removing those financial obligations from its balance sheet.
More:Funstop Games Secures $5 million
“With this agreement, we have eliminated all future franchise obligations from our balance sheet and we now own 100% of our franchises without any associated liabilities,” said Adam Adamou, CEO of OverActive Media. “This long-term partnership with Riot Games reaffirms our commitment to the League of Legends EMEA Championship and strengthens our strategic position in esports. We are excited to deepen our connection with fans and partners through our continued participation in the LEC, as we focus on delivering sustainable, long-term value for our shareholders.”
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Business
14 November 2024 21:22
OverActive Media has announced a long-term partnership with Riot Games, ensuring its continued participation in the League of Legends EMEA Championship (LEC). OverActive, which was awarded an LEC franchise in 2018, will continue to be in the League.
According to release, OverActive's expects a stronger market presence and opens new revenue streams, including expanded sponsorships, merchandise sales, in-game purchases, and media rights.
As part of the agreement, OverActive will also see a $2 million reduction in franchise fees due in 2025, removing those financial obligations from its balance sheet.
More:Funstop Games Secures $5 million
“With this agreement, we have eliminated all future franchise obligations from our balance sheet and we now own 100% of our franchises without any associated liabilities,” said Adam Adamou, CEO of OverActive Media. “This long-term partnership with Riot Games reaffirms our commitment to the League of Legends EMEA Championship and strengthens our strategic position in esports. We are excited to deepen our connection with fans and partners through our continued participation in the LEC, as we focus on delivering sustainable, long-term value for our shareholders.”


OverActive Media announced a new partnership with car manufacturer CUPRA. According to the deal CUPRA logo will be displayed...
Business
Apr 24, 2024
OverActive Media has announced the acquisitions of Spanish esports organizations KOI and Movistar Riders. Furthermore, Ibai Llanos and...
Transfer Market
Mar 04, 2024
OverActive Media announced a new partnership with Blacklyte. As a result of the partnership Blacklyte will have access to...
Sponsorships
Jan 26, 2024
OverActive Media announced that they signed a letter of intent to acquire KOI and Movistar Riders at the same...
Business
Jan 04, 2024
OverActive Media revealed its Q3 2023 financial results. Adam Adamou, CEO, OverActive Media stated “The positive momentum is a...
Business
Nov 22, 2023