Written by Dante Uzel on 23 February 2024 09:44
Source: Giantx
GIANTX has announced an extension and expansion of its ongoing partnership with MAGGI FUSIAN, a soup brand under Nestle. This extended collaboration will entail MAGGI's continued involvement with GIANTX across various initiatives, including content creation, activations, and social media exposure. Moreover, MAGGI FUSIAN will remain an official sponsor of GIANTX's LEC and VCT teams. Despite the merger between Giants Gaming and EXCEL ESPORTS in 2023, the partnership with MAGGI FUSIAN will maintain its focus on the Spanish market.
Luis García, Commercial Director of GIANTX, stated “We are going to make four years with Maggi FUSIAN, which confirms the good harmony that both companies have maintained from the very beginning, as well as the impact of the brand within esports and its community. The strategy for 2024 involves content creation and entertainment. We are confident that our fans and all gaming enthusiasts will be delighted with everything we have prepared.”
Tags: GIANTX
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