Dignitas Partners with ExtraMile

Business

26 January 2026 09:04

Dignitas has teamed up with convenience store chain ExtraMile in a fresh partnership that's taking their Fortnite creators on an unforgettable cross-country adventure. The announcement dropped on January 23, 2026, and it's already generating buzz among gaming fans and the broader esports community.

The highlight of this collaboration is a real-deal road trip starting in Phoenix, Arizona, and heading west to Los Angeles, California. Along the way, Dignitas' Fortnite content creators will hit the road, capturing daily videos and streams while making special stops at ExtraMile stores. Key activations are planned in spots like Flagstaff, Arizona, near Zion National Park, and in Las Vegas, Nevada, giving fans a chance to meet the creators and join in on the fun.

The creators will document their entire journey, sharing behind-the-scenes moments, gaming challenges, and interactions that put community at the center. According to release it's a smart way to blend esports talent with everyday road trip vibes, stopping at convenient locations that fans can actually visit.

"We're excited to work with ExtraMile to bring fans unforgettable, community-first experiences," said Jake Clements, VP of Partnerships at Dignitas. "The focus on customer experience aligns so well with our initiatives of providing premier gaming opportunities to our fans.

"The road trip builds up to a big finale at the Riot Games Arena, where the League of Legends Championship Series (LCS) kicks off its opening weekend. Dignitas and ExtraMile plan to host a lively fan tailgate right outside the arena. Attendees can look forward to a meet-and-greet with Dignitas players, plus plenty of giveaways and good energy to celebrate the start of the LCS season.

The content creators will wrap things up with a special Twitch stream. They'll premiere the final highlight video and walk fans through how the whole project came together, from planning the route to editing the best clips.

More:Activision Reveals Resurgence Series

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Dignitas Partners with ExtraMile

Business

26 January 2026 09:04

Tags: Dignitas

Dignitas has teamed up with convenience store chain ExtraMile in a fresh partnership that's taking their Fortnite creators on an unforgettable cross-country adventure. The announcement dropped on January 23, 2026, and it's already generating buzz among gaming fans and the broader esports community.

The highlight of this collaboration is a real-deal road trip starting in Phoenix, Arizona, and heading west to Los Angeles, California. Along the way, Dignitas' Fortnite content creators will hit the road, capturing daily videos and streams while making special stops at ExtraMile stores. Key activations are planned in spots like Flagstaff, Arizona, near Zion National Park, and in Las Vegas, Nevada, giving fans a chance to meet the creators and join in on the fun.

The creators will document their entire journey, sharing behind-the-scenes moments, gaming challenges, and interactions that put community at the center. According to release it's a smart way to blend esports talent with everyday road trip vibes, stopping at convenient locations that fans can actually visit.

"We're excited to work with ExtraMile to bring fans unforgettable, community-first experiences," said Jake Clements, VP of Partnerships at Dignitas. "The focus on customer experience aligns so well with our initiatives of providing premier gaming opportunities to our fans.

"The road trip builds up to a big finale at the Riot Games Arena, where the League of Legends Championship Series (LCS) kicks off its opening weekend. Dignitas and ExtraMile plan to host a lively fan tailgate right outside the arena. Attendees can look forward to a meet-and-greet with Dignitas players, plus plenty of giveaways and good energy to celebrate the start of the LCS season.

The content creators will wrap things up with a special Twitch stream. They'll premiere the final highlight video and walk fans through how the whole project came together, from planning the route to editing the best clips.

More:Activision Reveals Resurgence Series

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