Written by Dante Uzel on 04 April 2024 12:14
G2 Esports has announced changes to its leadership team with the appointment of Henning Christiansson as its new Commercial Director. In addition to Christiansson's appointment, G2 has promoted Julius Ylänne to the position of Director of Esports. Ylänne, who joined G2 at the close of 2020, previously served as the organization's Head of Esports.
Henning Christiansson, stated “What makes G2 such a compelling proposition for brands and partners is its ability to engage and entertain arguably the most diverse audience in esports. G2 is competitively dominant in Europe, China, and North America, but its fans are captivated regardless of whether its teams win or lose, which is rare. I’m joining an ambitious and creative team that’s never satisfied with the status quo, and I see this as an incredible opportunity to fortify G2’s commercial success, and to continue raising the bar with trusted partners at our side.”
Tags: G2 Esports
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