Lexus Partners with Ultimate Madden Bowl

Business

30 January 2024 16:58

Lexus has been named the official presenting partner for the Ultimate Madden Bowl, the major Madden esports event of the year, coinciding with the Super Bowl in February 2024. Lexus will be prominently featured in all event broadcasts. The event will have a $1m prize pool for the participants. Greg Kitzens stated “Innovation and performance are the core of Lexus’s culture. The MCS captures both of these values in the virtual arena for the next generation of athletes."

Tags: Ultimate Madden Bowl

Share:

Sources:

Report mistake Submit news

Related news

View All

New Unity Fee Structure Leaked

Unity is allegedly rolling out a new annual “minimum commitment” fee for its largest Enterprise customers, requiring studios to pay...

Business

Dec 18, 2025

Team BDS Renamed as Shifters

In a bold move marking a new chapter, esports organization Team BDS has officially rebranded as Shifters, a shift designed...

Business

Dec 16, 2025

NAVI Reveals PrivatBank VISA Card

NAVI has launched a special cashback card created with PrivatBank and Visa, giving players bonuses on the games and items...

Business

Dec 10, 2025

Feeble Minds Announced

Two of Coffee Stain’s co founders, Oscar Jilsén and Mikael Mård, have revealed that they have started a new game...

Business

Dec 05, 2025

G2 Esports Partners with Betpanda

G2 Esports has revealed a new partnership with Betpanda, an online crypto casino platform. Starting in 2026, Betpanda will become...

Business

Dec 03, 2025

Lexus Partners with Ultimate Madden Bowl

Business

30 January 2024 16:58

Tags: Ultimate Madden Bowl

Lexus has been named the official presenting partner for the Ultimate Madden Bowl, the major Madden esports event of the year, coinciding with the Super Bowl in February 2024. Lexus will be prominently featured in all event broadcasts. The event will have a $1m prize pool for the participants. Greg Kitzens stated “Innovation and performance are the core of Lexus’s culture. The MCS captures both of these values in the virtual arena for the next generation of athletes."

Share:

Sources:

Report mistake Submit news