Ubisoft Revenues Plunge
Business
18 February 2025 10:36
Ubisoft has reported significant financial declines for the nine months ending December 31, 2024, with revenues and net bookings both taking a hit. However, despite these setbacks, the company remains hopeful for a recovery, bolstered by the upcoming release of Assassin's Creed Shadows. The game’s pre-sales are reportedly tracking solidly, and early indications suggest it could match the success of the franchise's second-highest earner, Assassin's Creed Odyssey.
For the nine months ending December 31, 2024, Ubisoft posted a revenue of €990 million, a drop of 31.4% year-on-year. Net bookings were also down by 34.8%, totaling €944 million. Digital net bookings, a key metric for the company, stood at €784 million, a decline of 33.8%. Back-catalogue net bookings, which account for the company’s older game sales, reached €762.3 million, down 27.7%. For the three months ending December 31, 2024, net bookings were €301.8 million, with digital net bookings accounting for €257.4 million.
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Despite the challenges, Ubisoft's CFO, Frederick Duguet, emphasized that the company’s financial results for Q3 were in line with their revised expectations, which had forecast net bookings of around €300 million. The company remains optimistic about the next quarter, especially with the anticipated launch of Assassin's Creed Shadows on March 20. The game’s pre-sales are on track with the success of Odyssey, a sign that fans are eagerly awaiting the latest installment.
CEO Yves Guillemot expressed his confidence in the upcoming release, saying, "Early previews have been positive, praising its narrative and immersive experience, with both characters playing critical roles in the game's storyline, as well as the quality and complementarity of the gameplay provided by the dual protagonist approach. I want to commend the incredible talent and dedication of the entire Assassin's Creed team, who is working tirelessly to ensure that Shadows delivers on the promise of what is the franchise's most ambitious entry yet."
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