Virtus.pro X Kappa Partnership Extended

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News/Virtus.pro X Kappa Partnership Extended

Written by Dante Uzel on 16 August 2024 17:18

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Italian sportswear brand Kappa and iVirtus.pro have announced the continuation of their collaboration with the launch of a new clothing collection.

According to release, tghe latest Kappa × Virtus.pro collection is designed for those who push the limits of self-expression and style, both digitally and in reality.

To celebrate the renewed partnership, Kappa has launched the "Winning Starts Within" campaign on August 12th. The campaign features prominent Virtus.pro players including Danil “JoyStiCK” Gabov, Pavel “p4sh4” Kosenko, Alexander “MILKYWAY” Trishin, and Nikita “Pronyx” Loginov.

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Anton Chesnokov, Kappa Senior Brand Manager stated "We can confidently say that there was no question about whether we wanted to continue our partnership with Virtus.pro — the answer was obvious to everyone. The past year has demonstrated how right the decision was for the brand to enter the esports territory and equip an international-level club. We have gained a unique opportunity to be part of the story of esports becoming a global sport, where players become national heroes, and famous footballers come to the World Cup in Riyadh to support their favorite esports teams."

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