Written by Dante Uzel on 25 April 2024 20:09
According to recent reports, Blizzard announced their decision to cancel Blizzcon 2024. Blizzard announced its decision to forego BlizzCon in favor of hosting smaller events throughout the year. Additionally, they highlighted their participation in other trade shows like Gamescom.
The company stated "After careful consideration over the last year, we at Blizzard have made the decision not to hold BlizzCon in 2024. This decision was not made lightly as BlizzCon remains a very special event for all of us, and we know many of you look forward to it. While we’re approaching this year differently and as we have explored different event formats in the past, rest assured that we are just as excited as ever to bring BlizzCon back in future years. Over the next few months, we’ll be sharing more details about our launches coming later this year, including World of Warcraft: The War Within and Diablo IV's first expansion, Vessel of Hatred. To celebrate these upcoming releases and to bring our communities together in new and special ways, we will soon share some exciting plans for other industry trade shows and conventions like Gamescom."
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BlizzCon was also canceled in 2020 and 2022. Blizzard has been going through a tough time having issues with titles such as Overwatch 2.
The cancellation of BlizzCon 2024 following the cancellation of E3 is a blow to the industry. This decision comes at a time when the video game industry is having unprecedented layoffs and financial challenges. Microsoft's recent layoffs, affecting 1,900 employees across Activision Blizzard and Xbox.