Written by Dante Uzel on 16 May 2024 18:59
GameSquare Esports announced the launch of FaZe Media. FaZe Media will be focused on reinvigorating the FaZe brand by returning creative control to its founding leaders and refreshing its roster of creator talent. According to the release the goal is to establish FaZe Media as a prominent player in the creator economy by developing compelling content with popular internet personalities. The company aims to expand licensing and sponsorship opportunities across various categories and deliver products, merchandise, and events under the FaZe brand. GameSquare Esports announced the acquisition of FaZe Clan recently.The company received $11m investment for this venture.
FaZe Media's CEO, stated, "Grateful for the opportunity at a genuine reset with FaZe Clan. Anyone that's actually tapped in can agree, this was long overdue. We've prioritized pretty much exclusively on creating a fun environment that we (as FaZe members) can find passion in, be excited about, look forward to. Do things we find interesting, exploring opportunities in content we feel are important/ relevant to our culture/ community. Partnering with Matt Kalish & GameSquare has proven paramount in this vision coming to fruition. Slowly, but surely. Exciting."
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Matt Kalish, Board Member, FaZe Media stated, "My investment in FaZe Media and decision to join its board is a vote of confidence in the leadership and generational creative talent of CEO FaZe Banks, as well as that of FaZe's founders and creator roster. I believe this team, with the support of GameSquare's capabilities and infrastructure, can relaunch the FaZe brand and restore it to the gaming and internet culture juggernaut the founders had originally created."
Tags: FaZe Clan
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