Written by Dante Uzel on 18 September 2024 19:55
Into The Breach Shuffle has announced a new partnership with Gjirafa50, an online retailer based in Kosovo, which will serve as the official merchandise retailer for the esports organization in the Balkans region. The partnership aims to enhance ITB Shuffle’s presence and engagement with its audience across Balkan countries through merchandise launches and in-person events.
The announcement was made via ITB Shuffle’s social media channels, accompanied by a press release promising further details on upcoming clothing and accessory launches, as well as events scheduled in Kosovo and neighboring countries.
Gjirafa50 is widely recognized for its gaming gear and electronics throughout the Balkans, making it a fitting collaborator for ITB Shuffle, which seeks to deepen its connection with local fans.
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Sam ‘STM’ Macedonio, CEO and Founder of ITB Shuffle, shared his thoughts on the partnership via his personal X account, highlighting that the transition from a UK-focused Counter-Strike team to one featuring players from Albania and Kosovo has facilitated the establishment of long-term relationships with local brands.
Tags: Into The Breach
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