Written by Dante Uzel on 18 November 2024 15:08
Kick
Floki’s play-to-earn platform, Valhalla, has partnered with the KICK F1 Sim Racing Team for the 2025 F1 Sim Racing Season. Announced on Nov. 15, the collaboration will include exclusive events, with KICK F1’s NFT presence in Valhalla and in-game competitions offering winners a chance to visit Sauber Motorsport’s headquarters in Switzerland. Valhalla will also be the presenting partner for post-race debriefs, featured on Sauber Esports' Instagram and X channels.
Valhalla branding will appear across KICK F1’s digital platforms, including banner placements, live stream overlays, and driver apparel. The branding will also be featured in the Sauber Esports Arena, on wall frames, streaming overlays, and interview backdrops. This partnership coincides with the upcoming Mainnet launch of Valhalla at the end of November.
Andrea Bugnone stated “We are pleased to partner with Valhalla and Floki, currently one of the most innovative and engaging companies within this sector. This collaboration represents an exciting convergence between F1 Sim Racing and gaming technologies, opening a whole new world of engaging possibilities for our team. By integrating Valhalla’s cutting-edge platform within our team’s pursuit of excellence, we aim to enhance the F1 Sim Racing experience for fans of both KICK F1 Sim Racing Team and Valhalla itself.”
Tags: KICK
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