Fnatic Partners with Red Bull

13 January 2025 15:56

Fantic has revealed a new partnership with Red Bull aimed at supporting the organization’s esports teams and content creators.

As part of the collaboration, Red Bull’s logo will be featured on the collar of all Fnatic team jerseys. Additionally, Fnatic players and content creators will engage in social media content and activations. The UK-focused partnership intends to inspire the British gaming community while pushing the limits of gaming and esports in the region.

Fnatic’s Creator Network, a grassroots initiative designed to discover and support content creators, influencers, and esports athletes, will also be involved in the collaboration. The network aims to amplify content from both Fnatic and Red Bull throughout the partnership.

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“We’re thrilled to partner with Red Bull, marking an exciting milestone for Fnatic and the UK esports community,” said Sam Matthews, CEO of Fnatic. “Red Bull’s dedication to innovation and performance perfectly aligns with our mission to break new ground in competitive gaming. We’re looking forward to creating exceptional content and experiences for our fans, while making a significant impact on the UK esports scene.”

This partnership makes Red Bull Fnatic’s seventh sponsor, joining companies like Jack Link’s and Sony’s INZONE gaming brand. Fnatic has not disclosed the length of the agreement.

In conjunction with the announcement, Fnatic revealed the launch of its 2025 Pro Kit, which went live on January 11th. Fans can now purchase the official Fnatic jersey through the organization’s website.

Tags: Fnatic

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