NRG Partners with AndaSeat
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NRG Partners with AndaSeat
North American esports organization NRG has announced a multi-year partnership with Chinese gaming chair manufacturer AndaSeat, marking the start of an exciting collaboration that will see the brand’s products integrated into the NRG ecosystem.
As part of the deal, NRG’s esports players, content creators, and even the team’s headquarters will be equipped with a range of AndaSeat’s high-quality gaming chairs. Additionally, the two brands will work together to launch a limited-edition, co-branded gaming chair, with input from members of the NRG team to help shape its design.
“We’re always looking to partner with brands that truly enhance the gaming experience,” said Andy Miller, CEO of NRG. “AndaSeat delivers the comfort and quality our players and fans expect, and we’re excited to build long-term content and community together.”
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The partnership also includes the integration of AndaSeat’s branding across NRG’s content and social media channels, further solidifying the collaboration.
Beyond product integration, AndaSeat will power NRG’s “Community Game Nights,” an initiative designed to bring the organization’s fans together for gaming sessions featuring both esports players and content creators.
This partnership further strengthens AndaSeat’s position in the esports scene, with the company having already formed alliances with several other organizations in recent years. In 2023, the manufacturer partnered with FlyQuest and worked with Weibo Gaming to create a custom gaming chair.
NRG Partners with AndaSeat
North American esports organization NRG has announced a multi-year partnership with Chinese gaming chair manufacturer AndaSeat, marking the start of an exciting collaboration that will see the brand’s products integrated into the NRG ecosystem.
As part of the deal, NRG’s esports players, content creators, and even the team’s headquarters will be equipped with a range of AndaSeat’s high-quality gaming chairs. Additionally, the two brands will work together to launch a limited-edition, co-branded gaming chair, with input from members of the NRG team to help shape its design.
“We’re always looking to partner with brands that truly enhance the gaming experience,” said Andy Miller, CEO of NRG. “AndaSeat delivers the comfort and quality our players and fans expect, and we’re excited to build long-term content and community together.”
More:Zynga Reveals Blockchain Title
The partnership also includes the integration of AndaSeat’s branding across NRG’s content and social media channels, further solidifying the collaboration.
Beyond product integration, AndaSeat will power NRG’s “Community Game Nights,” an initiative designed to bring the organization’s fans together for gaming sessions featuring both esports players and content creators.
This partnership further strengthens AndaSeat’s position in the esports scene, with the company having already formed alliances with several other organizations in recent years. In 2023, the manufacturer partnered with FlyQuest and worked with Weibo Gaming to create a custom gaming chair.
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