FURIA Partners with Crunchyroll

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Written by Dante Uzel on 18 June 2024 09:35

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FURIA has partnered with Crunchyroll, the American streaming service and licensor of the anime series My Hero Academia. Together, they will launch a merchandise line inspired by both FURIA and the anime series, scheduled for release in the latter half of 2024.

The collaboration will initially focus on co-designed T-shirts, with hints of possible future merchandise collections. The partnership will debut at the Red Bull Ladeira Abaixo event in Brazil, where FURIA will showcase a car featuring My Hero Academia branding.

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Rafael Gimenes, Head of Product at FURIA, stated “FURIA and My Hero Academia resonate on a deep level. As the anime’s main character exemplifies, FURIA believes that ’heroes’ are forged through immense effort and dedication. The evolution of an individual is intrinsically linked to their commitment and ability to learn through each life stage.”

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