Written by Dante Uzel on 05 November 2024 16:21
Team Gullit has announced an extension of its partnership with Philips' grooming sub-brand, OneBlade. The expanded collaboration will follow the same successful trajectory as the original agreement, with OneBlade continuing to feature prominently on Team Gullit’s jerseys. Additionally, the two brands will continue working together on content creation and activation initiatives.
This partnership, which first launched in September 2022, has already seen successful joint efforts, including the Team Gullit Clash, an online esports tournament held in the Netherlands, and the co-creation of the YouTube series OneBlade Icons, where competitors experienced the life of professional esports players for a week.
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According to release, both Team Gullit and Philips OneBlade aim to build on these past successes, with a focus on reaching wider audiences. The goal is to further showcase how Philips OneBlade can benefit the gaming community, helping players understand the brand’s offerings more clearly.
Tags: Team Gullit