DoubleU Games Acquires Paxie
Investments
06 January 2025 13:46
DoubleU Games, developer of social casino games, has announced an agreement to acquire Paxie Games, the Turkish studio behind Merge Studio: Fashion Makeover. The deal will see DoubleU Games acquire a 60% stake in Paxie Games for $27m at closing, with the remaining 40% to be purchased over the next three years, contingent on meeting certain financial targets, ensuring full ownership by the end of the third year. The acquisition will be financed through a mix of treasury shares and cash, and is expected to close in the first quarter of 2025.
This acquisition marks DoubleU Games’ strategic entry into the rapidly expanding Merge-2 genre. Paxie Games has garnered significant attention, achieving substantial downloads and revenue, and consistently ranking in the Top 5 within the genre, according to Sensortower data. Additionally, the acquisition will enable DoubleU Games’ popular titles to be played in Korea for the first time, a significant milestone for the company, which currently generates 100% of its revenue from international markets.
More:ESL Reveals 2026 Calendar
“We believe the acquisition of Paxie Games represents a significant move to secure an expanded portfolio of new mobile gaming titles, driving growth and unlocking new opportunities,” said Jay Choi, Chief Financial Officer.
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06 January 2025 13:46
DoubleU Games, developer of social casino games, has announced an agreement to acquire Paxie Games, the Turkish studio behind Merge Studio: Fashion Makeover. The deal will see DoubleU Games acquire a 60% stake in Paxie Games for $27m at closing, with the remaining 40% to be purchased over the next three years, contingent on meeting certain financial targets, ensuring full ownership by the end of the third year. The acquisition will be financed through a mix of treasury shares and cash, and is expected to close in the first quarter of 2025.
This acquisition marks DoubleU Games’ strategic entry into the rapidly expanding Merge-2 genre. Paxie Games has garnered significant attention, achieving substantial downloads and revenue, and consistently ranking in the Top 5 within the genre, according to Sensortower data. Additionally, the acquisition will enable DoubleU Games’ popular titles to be played in Korea for the first time, a significant milestone for the company, which currently generates 100% of its revenue from international markets.
More:ESL Reveals 2026 Calendar
“We believe the acquisition of Paxie Games represents a significant move to secure an expanded portfolio of new mobile gaming titles, driving growth and unlocking new opportunities,” said Jay Choi, Chief Financial Officer.
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View AllTL;DR * FlyQuest has led a $3.5 million funding round for Dallas-based Psychedelic Games' pirate-themed 4v4 MOBA Golden Tides, joined...
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An Indian gaming company Liquidnitro Games, a specialist in development and ongoing live services, announced the close of its $19.1...
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Jan 15, 2026
Korean games publisher NCsoft is significantly expanding its presence in the casual mobile market following a major investment in Singapore...
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Dec 24, 2025
Tencent has acquired a minority stake in French game developer Drama Studios, strengthening its presence in the global games market...
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Dec 17, 2025
Midwest Games, a rising game publisher headquartered in Wisconsin, has secured a fresh $2 million investment to expand its efforts...
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Sep 24, 2025