Team Liquid Partners with Carrefour

Business

21 March 2024 06:44

Team Liquid has revealed a new venture with the Brazilian division of the renowned supermarket chain Carrefour. This partnership is set to integrate Team Liquid into the 'Hero's Journey' initiative, spearheaded by the esports and gaming agency Unlocked. Together, the Brazilian arms of both brands aim to engage and educate fans about Carrefour Gaming's products and services. As part of this collaboration, Team Liquid's Rafael 'Rakin' Knittel and Claudia 'Haru' Andriolo will step in as ambassadors, contributing to the promotion.

Marie Trivino, Head of Growth at Carrefour Services, stated “Carrefour has always been dedicated to expanding the range of ways we can engage with our consumers across the globe. We are excited to debut this partnership in Brazil with Team Liquid and give Brazilian gamers this unique experience to engage with gaming culture through our gift card offerings.”

Tags: Team Liquid

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Team Liquid Partners with Carrefour

Business

21 March 2024 06:44

Tags: Team Liquid

Team Liquid has revealed a new venture with the Brazilian division of the renowned supermarket chain Carrefour. This partnership is set to integrate Team Liquid into the 'Hero's Journey' initiative, spearheaded by the esports and gaming agency Unlocked. Together, the Brazilian arms of both brands aim to engage and educate fans about Carrefour Gaming's products and services. As part of this collaboration, Team Liquid's Rafael 'Rakin' Knittel and Claudia 'Haru' Andriolo will step in as ambassadors, contributing to the promotion.

Marie Trivino, Head of Growth at Carrefour Services, stated “Carrefour has always been dedicated to expanding the range of ways we can engage with our consumers across the globe. We are excited to debut this partnership in Brazil with Team Liquid and give Brazilian gamers this unique experience to engage with gaming culture through our gift card offerings.”

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